How to set up a business Instagram account

Business accounts allow you access analytics about your followers and posts, offer a more professional looking profile, and allow you to promote your Instagram posts as ads.

Setting up an Instagram account for your business, organisation, or brand is quick and easy.

Get started by following these simple steps below or by visiting https://business.instagram.com/getting-started for a more in depth guide.

Step 1: Download and launch the Instagram app.

Step 2: Select Sign Up and enter your email address.

Step 3: To set up a business profile, head to Settings via your profile > select Account > scroll down and select Switch to Professional Account.

You will then be able to add in other business information, such as opening hours and business address. As well as connect to your business's Facebook account.

Step 4: Start posting. Be sure to include a good creative, a catchy caption and relevant hashtags.

Once you have created your business's Instagram page, you will need to connect it to your Maybe* account. Head into your Dashboard > select Settings in the top right corner > then select Your Social Accounts. Here you will then be able to connect your Instagram account.