By running a social media campaign, you can gain new followers and create brand awareness. You don’t need an elaborate strategy or an outside agency to achieve results.

Here is our 5 step guide to running a social media campaign:

  1. Think of a question to ask your audience that relates to your business

  2. Answers need to be unique, so ask something about your customers 

  3. Think of a simple hashtag that you can use to promote the campaign that will help you easily search for customers getting involved

  4. Create a visual for your question - Canva is a great free tool you can use 

  5. Repost the best answers from your audience onto your timeline to encourage others to get involved

  6. To amplify efforts, offer a prize for the best answer (you’ll need to be aware of the social media platforms' competition guidelines.)

Here’s an example we love from Long Tall Sally:

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