By running a social media campaign, you can gain new followers and create brand awareness. You don’t need an elaborate strategy or an outside agency to achieve results.
Here is our 5 step guide to running a social media campaign:
Think of a question to ask your audience that relates to your business
Answers need to be unique, so ask something about your customers
Think of a simple hashtag that you can use to promote the campaign that will help you easily search for customers getting involved
Create a visual for your question - Canva is a great free tool you can use
Repost the best answers from your audience onto your timeline to encourage others to get involved
To amplify efforts, offer a prize for the best answer (you’ll need to be aware of the social media platforms' competition guidelines.)
Here’s an example we love from Long Tall Sally:
