By running a social media campaign, you can gain new followers, new customers, and create brand awareness. You don’t need an elaborate strategy or to hire an outside agency to achieve results - you simply need to ask your followers a question. 

Here is our 5 step guide to running a social media campaign:

  1. Think of a question that relates to your business to ask your audience 
  2. Answers need to be unique, so ask something about your customers 
  3. Think of a simple hashtag that you can use to promote the campaign and that will help you easily search for customers getting involved
  4. Create a visual for your question - Canva is a great free tool you can use 
  5. Repost the best answers from your audience onto your timeline to encourage others to get involved
  6. To amplify efforts, offer a prize for the best answer (you’ll need to be aware of the social media platforms' competition guidelines.)

Here’s an example we love from Long Tall Sally:

For other helpful tips on campaigns see: What to post on Twitter 

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