When giving your social media accounts a spring clean, it’s a good idea to also take note of where you’re at on social media. Here are some quick tasks:
- For each account, note down how many followers you have and set a target for how many you’d like in 3/6/12 months time.
- Have a scroll through your feeds and see which posts have the most engagements (likes, retweets, comments, replies etc) and create more posts like these to help you reach your target.
- Review who you’re following on Twitter and Instagram - unfollow any accounts that are spam or not relevant to your business. It’s healthy to have more followers than people you are following.
Here are some other useful tips:
How to increase your instagram following
How to increase engagement on your social media posts