When giving your social media accounts a spring clean, it’s a good idea to also take note of where you’re at on social media. Here are some quick tasks:
For each account, note down how many followers you have and set a target for how many you’d like in 3/6/12 months time.
Have a scroll through your feeds and see which posts have the most engagements (likes, retweets, comments, replies etc) and create more posts like these to help you reach your target.
Review who you’re following on Twitter and Instagram - unfollow any accounts that are spam or not relevant to your business. It’s healthy to have more followers than people you are following.