Social media platforms are always updating their rules to improve the way users consume content. 

Last year, Twitter announced some pretty big changes that may affect you if you use a tool to schedule your tweets. 

Here’s what you need to know:

  1. You can’t post to multiple Twitter accounts at the same time

This just means that you cannot post the same tweet to more than one account. This prevents accounts from spamming customers. 

   2. Don’t duplicate or repeat tweets

You can’t post the same tweet within 24 hours. All you need to do is switch up a few words and make your tweet more original. 

These changes do mean less automation, but they create a better experience for you and your customers. Remember: original and quality content is what will resonate with your customers and help attract new ones. 

Here are some more Twitter tips you might find useful: What to post on Twitter; and What NOT to do on Twitter.

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