There’s no need to wait until a potential customer steps foot in your store to discover your new stock when you have active social accounts.
Why not try:
- Taking a picture of a new item in store.
- Posting it to Twitter, Instagram or Facebook (or all three) with a short description of what it is and why it’d be useful to your customer.
- Be personable, like you’re telling a friend about an item you love and don’t forget to include a link so they can find it online.
Here is an example from Ministry Clothing :