Here is step three of your 4-step social media audit. Today we’re going to see how well your posts are performing. 

By reviewing the content you’ve shared, you can identify which posts had the biggest impact and repeat them. If your posts aren’t engaging and resonating with your followers, then it’s time to switch up what you’re posting and test other approaches. 

Why not make some time to scroll through each of your profiles and make note of which of your posts have been getting the most engagement - likes/comments/shares? 

Then use this information to determine what type of content you should be posting more of.  For example, if a post featuring a new product you’re stocking has got lots of engagement, ensure you post similar content to play to what you know your followers enjoy.

See the final Step here.

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