The what’s being said graph helps you understand what people are talking about in any conversation that is relevant to your organisation. The bigger the box, the more popular that conversation topic.
Hover over the word to see how many times the topic has been mentioned in the past month, or since you signed up to the platform. Click through to see the posts behind each topic.
This report should help inform your content strategy by ensuring that what you’re talking about is what people are interested in.
Use these reports from each of your selected conversations to inspire your own content, and use the words shown as hashtags.
This report should also influence your paid advertising strategy by helping you with targeting.
Return to your what's being said graph and see a tour of the page here.