You can now add your Instagram Reels to your Maybe* Content calendar. There are a few differences between scheduling Reels and normal Instagram grid posts. But don't worry we'll walk you through it.


Let's get started
Head over to Maybe* on a desktop

  • Click ‘Content’, then choose ‘Content calendar'

  • Click the 'New post' button on the day you wish to publish your Instagram Reel.

Remember, there are somethings that Instagram does not allow publishing tools like Maybe* to do. You will not be able to add music or filters like you can when you use the Instagram app to post a Reel. Your video will need to be:

  • At least five seconds short and no more than 90 seconds long.

  • In .MP4 or .MOV format.

  • No more than 50MB in size.

Boosting Instagram Reels
If you have connected your Facebook Business Manager to Maybe* you can boost your Instagram Reels with advertising from the Content calendar. But Instagram has some guidelines for you. Any Reels you want to promote can not be shared to Facebook and they need to :

  • Be less than 60 seconds

  • Be in 9:16 aspect ratio (which means they’re filmed vertically)

  • Use no copyrighted music, GIFs, interactive stickers or camera filters.

To boost an Instagram Reel from your 'Content calendar' simply hover your mouse over the post you want to boost, and select the 'Boost' button.


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