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How to create an Instagram story
How to create an Instagram story

How to create engaging Instagram stories that your followers will love.

Hannah McKernon avatar
Written by Hannah McKernon
Updated over a week ago

Instagram stories are a quick and fun way to engage with your followers. Like Snapchat, the stories only last for 24 hours and come with a wide range of features. 

The beauty of an Instagram story is that you don’t need to spend very long crafting them and they create a ton of engagement. Let's take a look at how it's done.

How to create an Instagram story:

  • Click on the '+' icon in the top right or the '+' on your profile picture.

  • Select 'story' in the selection along the bottom of the screen.

  • Tap the white circle in the middle to take a picture, hold it for a video, or tap the gallery icon in the left corner (or just swipe up) to use existing media on your phone. 

  • Edit your photo or video using Instagram's various editing options.

  • Tap the "Your Story" button to post to your public Story, "Send to" to send it privately to your followers via a Direct Message, or "Save" to download it to your phone for later.

Why not create an Instagram story using a quick video of how lovely your store is looking today to entice potential customers in or even a video of new stock? Get creative and showcase your business!


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