Get started with social media

Social media for business checklist

Make sure your social media pages set up correctly to best support your business

A

Written by Amy Rountree
Updated this week

Master the basics of social media in less than five minutes

Social media tutorials from the experts to get you up and running

A

Written by Amy Rountree
Updated this week

Get listed on Google My Business

Help customers find you on Google by listing your business on Google Maps and Google Search

S

Written by Steff Parker
Updated this week

Which social media sites should you use?

Get social in the same spaces your customers are

Written by Hannah McKernon
Updated this week

How frequently should you post on social media?

Engage as many customers as possible by posting not too little and not too much

Written by Hannah McKernon
Updated this week

What should I post to best engage my customers?

Post the content your customers like, comment and share the most to increase your engagement and reach

Written by Hannah McKernon
Updated this week

Sometimes less is more

Here's how you can get the length of your posts right on social, so they have maximum impact.

Written by Hannah McKernon
Updated this week

Should you be using emojis in your posts?

Learn when it's best to break out the emojis in your social media posts

Written by Francesca Williams
Updated this week

Five ways that social media can make your life easier and your customers happier

Struggling to understand the value social media adds to your business? Here’s five reasons you should get started.

Written by Hannah McKernon
Updated this week

Does it matter WHEN you post to Twitter?

Timing plays a big factor in people being able to see your Tweets

Written by Francesca Williams
Updated this week

Show you care, by responding to your customers on social media

Manage your customer feedback, good or bad, in three easy steps.

Written by Francesca Williams
Updated this week

Make your posts more eye-catching and shareable by including photos

A guide to taking and using photos on social media

Written by Francesca Williams
Updated this week

Share what you know

Share your valued business expertise using your social media channels

Written by Francesca Williams
Updated this week

What’s old is new again

Keep your Twitter feed going by utilising repeatable, evergreen content

Written by Francesca Williams
Updated this week

Responding to your customers on social

It's best practice to respond to all comments and queries on your social channels

Written by Kate Whittington
Updated this week

Using questions to start a conversation

Did you know that asking questions lead to better engagement?

Written by Kate Whittington
Updated this week

How to get your business on Google Maps

Make it easy for people to find you online and offline

Written by Francesca Williams
Updated this week

Who’s your tribe?

Who are your people? What are your customers interested in?

Written by Stephanie Ramsdale
Updated this week

It’s about relationships, not followers

Focusing on building relationships online helps to build an effective, loyal social media community for your brand

Written by Hannah McKernon
Updated this week

Invite your audience for an exclusive peek behind the scenes

Give your customers a more personal experience.

Written by Hannah McKernon
Updated this week

What’s your story?

People would rather learn about a business through an article than an ad.

Written by Hannah McKernon
Updated this week

How to make the most of UGC

User-generated content is the most organic content you can have

Written by Stephanie Ramsdale
Updated this week

The power of testimonials

Testimonials are an authentic, effective way to convert followers to paying customers

Written by Hannah McKernon
Updated this week

The top ten ways to grow your followers

It's important to keep building your follower base

Written by Hannah McKernon
Updated this week

Let your customers share in your success

Bring your customers closer to your business with a personal touch.

Written by Francesca Williams
Updated this week

Increase your engagement using A, E, I, O, U

Find out how this system can increase your social media engagement

Written by Hannah McKernon
Updated this week

Ask people to come to your store

Reach out to your online shoppers

Written by Kate Whittington
Updated this week

Who do you admire on social?

How to build relationships with influencers to boost your business

Written by Francesca Williams
Updated this week

How to make your business more ‘human’

Building trust for your brand

Written by Hannah McKernon
Updated this week

Asking your customers to share their purchases

Widen your audience by asking your customers to share their latest purchases on their own channels

Written by Francesca Williams
Updated this week

Psst here’s your exclusive…

Offer incentives to keep your followers hooked.

Written by Francesca Williams
Updated this week

How to increase engagement on your social media posts

Here's how to increase your engagement.

Written by Hannah McKernon
Updated this week

How to make your social media posts more shareable

Here's how to encourage people to share your social media posts.

Written by Jess
Updated this week

Using key dates of the year in your content

How to leverage a key time of year for retailers, using social media

Written by Francesca Williams
Updated this week

Why use Facebook advertising?

Posting organically (for free) is not enough to guarantee people see your content, you now need to ‘pay to play’ on Facebook

Written by Hannah McKernon
Updated this week

Building your Facebook ad creative

How to create an ad for your business

Written by Hannah McKernon
Updated this week

How to choose the right objective for your Facebook advertising

The first step to making Facebook advertising work for your business

Written by Fiona Beckett
Updated this week

Uploading your list to build a Facebook audience

Learn how to build a targeted audience of people across Facebook and Instagram.

Written by Emerson Osmond
Updated this week

How to use Ads reporting

Connect your Facebook Ads Manager account to Maybe* to easily track and optimise your ads’ performance

Written by Fiona Beckett
Updated this week